2018 SITEC EC 201: Content Management – Part 2

Module: E-Commerce Process 201

Guest Speaker: David Foo, CEO of URC E-Commerce

Product and Content Management facilitates the way a business’s product or service is delivered to the consumer. It is the overall experience the consumer faces, from browsing for a product, to its eventual delivery to their doorstep, and encompasses the whole process from product sourcing to last mile delivery. Having the right product is one thing, but ensuring that it is supplemented with the right content so your consumer can make an informed and educated decision is also important.

1

Six Trends Changing Consumer Behavior22m

2

Secure Sales by Knowing Your Customers in Depth28m

3

A Good Product is One That Solve Problems, Know What Makes a "Good" Product35m

4

How to Know What a Customer Needs & Wants?39m

5

E-Commerce Content Management33m

6

What is Consumer Behaviour?37m

7

Market Sensing: Consumer Behavior Influences34m

8

2019 SITEC EC CLASS - E-Commerce Process 201: Content Management22m

9

2019 SITEC 电子商务课程 201CN：内容管理25m

10

2018 SITEC EC 201: Content Management - Part 123m

11

2018 SITEC EC 201: Content Management - Part 229m

12

2020 Kelas E-Dagang SITEC 305bm: Content Management & Strategy40m

13

2017 SITEC EC 201: Product and Content Management - Part 238m

14

2017 SITEC EC 201: Product and Content Management - Part 137m