About Malaysia
Top ECM Awards
Welcome to the Malaysia Top E-Commerce Merchant Awards, the nation’s premier platform for recognising excellence and innovation in the e-commerce industry.
Since our inception in 2016, the Top ECM Awards have been at the forefront of identifying and honouring e-commerce businesses that exhibit exceptional performance across various aspects of online retailing. Our focus lies in spotlighting those who excel in product innovation, platform optimisation, strategic promotions, business potential, and sales accomplishments.
A Share value worth
TO BE WON
Join the ranks of e-commerce excellence and vie for your portion of a substantial RM100,000 total prize value. This grand sum encompasses hefty cash rewards, lucrative eTRADE incentives to propel your business forward, and access to unparalleled e-commerce training sessions designed to elevate your market prowess.
What’s New in 2024?
These new initiatives are designed to empower you with the tools and knowledge to thrive in the dynamic world of e-commerce. Stay ahead of the curve with Top ECM 2024!
New Elements
Lazada Joins as Our Official Platform
We’re thrilled to announce that Lazada, the e-commerce giant, is now our official platform partner for Top ECM Awards 2024! This collaboration brings a host of exciting opportunities for e-merchants like you.
New Elements
Enhance Your Skills with E-Commerce Training
Master Live Streaming: Dive into the art of live streaming and engage with your customers in real-time. Our tailored sessions will teach you the secrets to captivating your audience.
Harness AI for Content: Discover how Artificial Intelligence can revolutionise your content creation. Learn to automate and optimise your content for better reach and efficiency.
New Elements
Gain Insights with Industry Visits
Expand your network and learn from the best in the business. We’ve partnered with leading tech and finance giants for exclusive industry visits.
Top ECM Awards Financial Commitment
Just RM500 to Unlock
Exclusive Benefits
For all shortlisted merchants, a one-time financial commitment fee of RM 500 is essential. This fee encompasses the entire processing, administration, networking events, specialised training programs, and unique industrial visits. It’s an investment into the vast resources that the Top ECM Awards provide.
If your application doesn’t make the cut, you’ll receive a full refund.
Your Journey to the
Top ECM Awards Begin Here!
These new initiatives are designed to empower you with the tools and knowledge to thrive in the dynamic world of e-commerce. Stay ahead of the curve with Top ECM 2024!
Step 1
Get Started
Apply: Fill out your application to throw your hat in the ring.
Payment: Complete your entry with the required fee to seal the deal.
*Unsuccessful applications will receive a full refund.
Step 2
Gear Up
Confirmation: Look out for our email confirming your participation.
Handbook: We’ll send you a guide with all you need to prep for success.
Step 3
Engage & Excel
Tasks: Tackle three challenges to show off your e-commerce chops:
- Boost your sales in the Online Sales Contest.
- Shine on screen with the Livestream Contest.
- Level up your skills with E-Commerce Training.
Step 4
Show Your Success
Results: After your hard work, submit your total sales and orders. Let the numbers speak for themselves!
Step 5
Celebrate Together
Awards Night: Join us at the grand ceremony where we celebrate your achievements and unveil the winners.
Important Dates
Key Dates for Your Calendar
Pre-registration
10 – 23 Jan 2024
13 Days
Entry submission
24 Jan – 17 Mar 2024
54 Days
Top ECM 2024 main briefing
1 Mar 2024
03:30 am – 05.30 pm
Online sales contest preparation
1 – 10 Mar 2024
10 Days
Panel judging period
18 – 31 Mar 2024
14 Days
Online sales & livestream contest, e-commerce training & industry visit
11 Mar – 10 May 2024
60 Days
Finalising the winners
13 – 17 May 2024
5 Days
Awards Ceremony Day
25 May 2024
Venue: TBC
Our Judging Criteria
The Five Pillars of
E-Commerce Excellence
At the Top ECM Awards, we recognise the best in Malaysian e-commerce through a clear and focused lens. Our judges evaluate every entrant on five essential elements that define a successful online business:
Products
Are your products innovative and captivating? We look for quality and uniqueness.
Platforms
Is your online shop user-friendly and reliable? We assess the functionality and design of your e-commerce platform.
Promotions
How creative are your marketing campaigns? We examine the effectiveness of your promotions in attracting and retaining customers.
Business Potential
What’s the growth outlook for your business? We consider your strategy for expansion and sustainability.
Sales & Orders
What are your sales achievements? We measure the volume and consistency of your number of sales and also number of orders.
Judging Criteria for Top ECM Awards
All the qualified merchants will be judged based on 4 criteria:
50%
Online Sales Contest
Hit Your Sales Highs: Over a competitive 60-day period, your goal is to skyrocket your sales and order numbers. We’re on the lookout for the most creative marketers who can think outside the box to showcase their products and brands.
15%
Livestream Contest
Engage in Real-Time: Capture the spotlight and your audience’s attention with live streaming. The more viewers you draw, the better your score. Use this stage to show off your brand’s personality and connect directly with customers.
25%
Business Potential
Showcase Your Business Smarts: Our industry experts will assess your potential for growth and success. Impress them with your product quality, user-friendly platform, market visibility, innovative promotions, and striking branding that sets you apart.
25%
E-Commerce Training
Learn, Grow, and Earn Points: Attendance at our e-commerce training sessions isn’t just compulsory — it’s an opportunity. These sessions are designed to bolster your e-commerce knowledge and will count towards 10% of your total competition score. It’s a perfect blend of education and competition.
Our Esteemed Panel of Judges
Yong Kai Ping
CEO, Sidec Sdn Bhd
Boon Kim San
Head of Digital Business and Innovation, Group Enterprise Banking, Affin Bank Berhad
Nor Hidayaty Mohd Nor
Deputy Director, SME Corp. Malaysia
Mansor Shah Wahid
Deputy CEO (Exporters Development), MATRADE
Zed Li
COO, Lazada Malaysia
Bevan Tan
Country Manager, SHOPLINE Malaysia
Munzir Aminuddin
GCEO, Siti Khadijah
Satish Kumar
Founder, Russell Taylors
Jonathan Weins
CEO, Pop Meals
Choong Jee Von
CEO, Fipper Marketing
Sean Tan
CEO, Applecrumby & Fish
Frequently Asked Questions
What is the Malaysia Top E-Commerce Merchant Awards 2024 competition?
The Malaysia Top ECM Awards organised by Sidec is a prestigious award that seeks to reward the most successful, creative and innovative homegrown e-commerce merchants. At the same time, merchants who take part can benefit from increased recognition and opportunities to further elevate their brand’s presence among industry players. The 4-month competition offers RM46,000 worth of cash prizes and other attractive prizes in-kind.
The first Malaysia Top E-Commerce Merchant (Top ECM) Awards started in 2016 where only 60 e-commerce merchants participated while in 2023 the number increased to 360 merchants and generated RM77.5 million in sales. The increment shows that the e-commerce industry continues to grow. Sidec is looking to crown the best e-commerce merchants in 2024!
Who can participate in the Malaysia Top E-Commerce Merchant Awards 2024?
All entrepreneurs and business owners operating online businesses before December 2023.
What are the categories available for entry?
There will be 3 categories
- Main Category: 10 winners
- Selangor Category: 3 winners
- Special Category –
- AFFIN BANK Rising Star Awards: 3 winners
- AFFINGEM Women Trailblazer Awards: 3 winners
How can I submit my entry?
To submit your entry, visit our official website at www.sidec.com.my/topecm/ and navigate to the “Register Now” section. Follow the instructions provided to complete the entry form, providing relevant information about your company details, e-commerce business and other relevant documents.
Is there a fee to enter the competition?
A comprehensive financial commitment of RM 500.00 fee is obligatory for all shortlisted merchants, covering processing, administration, networking, training, and industrial visit.
*Unsuccessful applications will receive a full refund.
What criteria are used to evaluate entries?
Entry Criteria:
- E-commerce store must be registered under SSM
- Must sell products to end-users only (B2C)
- E-commerce store must have been in operation before December 2023
- Achieved a minimum of RM25,000 in sales OR minimum of 100 orders across multiple platforms
Who are the judges for the competition?
Our panel of judges comprises industry experts, professionals, thought leaders and founders of e-commerce giant businesses with significant experience in e-commerce. They bring a wealth of knowledge to ensure a fair and thorough evaluation process.
When will the winners be announced?
The announcement of winners will be made during the prestigious awards ceremony, the date of which will be communicated well in advance.
Are there any benefits to winning an award in Malaysia Top E-Commerce Merchant Awards 2024?
Yes, winning an award offers numerous benefits, including increased credibility, recognition within the industry, opportunities for media coverage, and the chance to showcase your success to potential customers and partners. Apart from that, you also can have the opportunity to receive eTRADE incentive up to RM25,000 by Matrade.
How can I contact the Malaysia Top E-Commerce Merchant Awards 2024 organisers for more information?
If you have additional questions or require further information, please visit the “Contact Us” section on our website or email us at ecommerce@sidec.com.my.